Salesforce is a cloud-based platform that boasts its ability to create apps by “Clicking instead of coding”. The platform utilizes the MVC model to give its users rapid development capabilities by displaying Visualforce pages for the user experience. Apex, a Java-like language, can be used to send and receive information from the cloud and then seamlessly integrate that data into the user experience. As the administrator of the system, this gives you the ability to streamline your workflows and formulate new business ideas to more effectively meet customer needs.